Thursday, September 29, 2011

The Art of using Illustrations in Web Design

The Art of using Illustrations in Web Design von instantShift von Mohammad Moradi There are many of elements that go into enhancing a web design project. 

Typography, new technologies and UX design patterns are only some of them. One the most powerful is illustrations and vector graphics.
They can be handy in a broad range of applications. Remember the cliché, a picture is worth a thousand words? In using them, we designers are able to do more while spending less.

 Illustrations are a good way to make a design unique and memorable. When they are used appropriately, users will associate them with your website, thus enhancing your brand. They also make the page more attractive, and draw attention to particular parts of the layout.
 They can also be informative or directive, such as to show steps in a process or how to use a service.

 While most designers will use illustrations to supplement their design (for example using them for characters, landscapes and so on), others go so far as to base their entire layout on them.

This can lead to problems, such as SEO and page-loading time, but such designs do look fancier. Also, illustrations are ideal for humor. It’s up to the designer to decide what kind of illustration fits their needs. But they can be used effectively in some way in almost every project. 

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